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CRM / Revenue Operations Manager (m/f/d)

Jena, Homeoffice
Full-time
Permanent employee

Your mission

In this role, you shape the central interface between Marketing, Inside Sales/BDRs, Sales, Partner/Channel, and Customer Success. You further develop our go-to-market engine from a technical, revenue-oriented, data-driven, and process perspective, and ensure that new processes, systems, playbooks, and standards are embedded in day-to-day work. You report directly to our EVP Go-to-Market and work closely with all GTM functions.

Your responsibilities include:

  • Further developing and scaling our HubSpot stack (Sales Hub, Marketing Hub, and Operations Hub) as the central platform for our go-to-market processes
  • Designing and optimizing end-to-end revenue processes across the customer journey, from first lead to Closed Won and beyond
  • Defining clear process standards, roles, handoffs, and responsibilities between Marketing, Inside Sales, Sales, Partner Sales, Presales, and Product Marketing
  • Active change management: structuring, communicating, introducing, and driving sustainable adoption of new processes, tools, and ways of working
  • Building and optimizing lead scoring, lead routing, lifecycle stages, as well as attribution and forecasting logic
  • Analyzing funnel, pipeline, conversion, and performance data to derive concrete recommendations for action
  • Creating reports, dashboards, and management insights, and ensuring pipeline hygiene, forecast quality, and KPI transparency
  • Preparing and following up on QBRs, including data analyses, performance assessments, and consistent follow-through on actions
  • Ensuring high data quality and a clean CRM system as the single source of truth
  • Enabling the go-to-market team through trainings, playbooks, templates, and automations, with a focus on adoption and consistent usage
  • Introducing AI, prediction, and automation approaches to improve prioritization, planning, and steering of our go-to-market activities

Your profile

You have experience in Sales Operations, Marketing Operations, or Revenue Operations and you want to do more than just analyze structures, you want to actively shape them. You combine analytical thinking with process understanding and the ability to bring people along through change. You bring the following:
  • At least 2 to 3 years of experience in Sales Operations, Marketing Operations, or Revenue Operations, ideally in a B2B SaaS environment
  • Strong HubSpot expertise, ideally complemented by experience with adjacent sales, marketing, or BI tools
  • Strong communication and stakeholder management skills, and you enjoy aligning different functions around shared standards
  • Experience introducing or changing processes, systems, and ways of working, as well as an understanding of change management and adoption
  • Strong analytical skills and a passion for translating data into concrete recommendations and actions
  • Experience building dashboards, reports, forecasts, and performance analyses
  • Interest in AI, prediction, automation, and data-driven go-to-market steering
  • A structured, solution-oriented, hands-on working style with high quality standards for data, processes, and systems
  • Previous experience in Inside Sales and Sales is a plus
  • Fluent German and English skills
 
Why This Role matters:

This position is a key lever for Intershop’s next chapter. As the connecting function between Marketing, Sales, and the broader GTM teams, you translate requirements into clear processes and standards, create transparency, and ensure that necessary changes truly land in day-to-day work. Through your analyses, recommendations, and system improvements, you create the foundation for better decisions, more focus, and sustainable growth.

If you see Revenue Operations as the intersection of systems, data, processes, collaboration, and change management, we look forward to getting to know you.


We look forward to your application!

About us

We are Intershop - We're built to boost your business!

As an e-commerce pioneer, we have been setting standards in the development of software for digital commerce for over 30 years. With our cloud offering and as a Microsoft partner, we transform the challenges of the digital world into business success stories. Our e-commerce platform offers manufacturers and wholesalers everything they need to digitize and transform their business processes.

If you would like to join the #bestteam and start the revolution of our customer businesses together with the 300 Intershop experts, then apply today!